| Advanced diploma : Marketing | ||||
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Campus |
Duration of Programme |
Enrolment Option(s) |
SAQA Credits |
NQF Level |
| Bloemfontein Campus, Welkom Campus |
1 year full-time; 2 years part-time |
Semester 1 |
120 |
7 |
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Additional Admission Requirements
A National Diploma: Marketing or a Diploma in Marketing or an equivalent qualification at NQF Level 6 with a minimum of 360 credits. Candidates must have an average of 60% or more for their overall diploma/national diploma modules. Experienced learners not meeting these minimum academic requirements will be required to go through a rigorous process of recognition of prior learning (RPL) to establish their potential to participate in the program. |
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Career Opportunities
Graduates are equipped for high-level management careers in marketing, which might include regional, national and international opportunities. |
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Remarks
Class attendance is compulsory.
INSTRUCTIONAL OFFERINGS | ||
SEMESTER 1 | SEMESTER 2 | |
FSP417 | Fundamentals of Strategic Planning | |
FRM417 | Fundamentals of Research Methodology | |
ISM417 | Introduction to Strategic Marketing | |
MMF417 / MPT417 | Managing Marketing Finance OR Macroeconomics: Performance monitoring and trends | |
MPF417 | Marketing Plan Fundamentals | |
SIA427 | Strategy in Action (implementation drivers) | |
TRP427 | The Research Process | |
SMD427 | Strategic Marketing Development | |
EMF427 / MFP427 | Evaluating Marketing Finance OR Macroeconomics: Fluctuations and Policy | |
MPP427 | Marketing Plan Project | |
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