thinking beyond

Diploma : Marketing

DP_MKT

Campus

Duration of Programme

Enrolment Option(s)

SAQA Credits

NQF Level

Bloemfontein Campus, Welkom Campus

3 Years

Semester 1

372

6

Career Opportunities

Marketer/Salesperson, Advertising/ Promotion manager, Marketing Consultant, Marketing Manager, Sales Manager, Export Agent, International division of banks, Export manager

Remarks

Class attendance is compulsory.

Subjects
1stSemester
2ndSemester
Credits

1st YEAR

Academic Literacy and Communication Studies
LCS5011C
LCS5012C

12

Basic Digital Literacy
 
DLC5012

6

Mathematics for Business
 
MFB122

6

Marketing I
MRK115C
MRK125C

24

Personal Selling I
PSE115C
PSE125C

24

Business Management I
BMI115C
BMI125C

24

Economics I
EKN11EB
EKN12EB

24

TOTAL CREDITS


120

2ND YEAR

Marketing 2 or
International Marketing 2
MRK215E or
IBM215E
MRK225E or
IBM225E

24

Consumer Behaviour 2 or International Business Management 2
CBE215E or
INB215E
CBE225E or
INB225E

24

Quantitative Techniques 2
QTH115C
QTH125C

24

Accounting for Marketers 1
AMC115C
AMC125C

24

Mercantile Law
HRG11AB
HRG12AB

24

Work Integrated Learning in Marketing

MKT125W

12




132

3rd YEAR

Marketing III or
International Marketing III
MRK316E or
IBM316E
MRK326E or
IBM326E

24

Sales Management III or
International Finance III
SMN316E or
IFN316E
SMN326E or
IFN326E

24

Integrated Marketing Communication
IMC316C
IMC326C

24

Marketing Research
MRE316C
MRE326C

24

Work Integrated Learning in Marketing
MKT216W
MKT226W

24




120

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