Marketing
| Diploma : Marketing |
DP_MKT |
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Campus |
Duration of Programme |
Enrolment Option(s) |
SAQA Credits |
NQF Level |
| Bloemfontein Campus, Welkom Campus |
3 Years |
Semester 1 |
372 |
6 |
|
Additional Admission Requirements
The minimum level of achievement is a 4 in English. |
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Career Opportunities
Marketer/Salesperson, Advertising/ Promotion manager, Marketing Consultant, Marketing Manager, Sales Manager, Export Agent, International division of banks, Export manager |
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Remarks
Class attendance is compulsory.
| Subjects | 1stSemester | 2ndSemester | Credits |
1st YEAR | |||
| Academic Literacy and Communication Studies | LCS5011C | LCS5012C | 12 |
| Basic Digital Literacy | | DLC5012 | 6 |
| Mathematics for Business | | MFB122 | 6 |
| Marketing I | MRK115C | MRK125C | 24 |
| Personal Selling I | PSE115C | PSE125C | 24 |
| Business Management I | BMI115C | BMI125C | 24 |
| Economics I | EKN11EB | EKN12EB | 24 |
| TOTAL CREDITS | 120 | ||
2ND YEAR | |||
| Marketing 2 or International Marketing 2 | MRK215E or IBM215E | MRK225E or IBM225E | 24 |
| Consumer Behaviour 2 or International Business Management 2 | CBE215E or INB215E | CBE225E or INB225E | 24 |
| Quantitative Techniques 2 | QTH115C | QTH125C | 24 |
| Accounting for Marketers 1 | AMC115C | AMC125C | 24 |
| Mercantile Law | HRG11AB | HRG12AB | 24 |
| Work Integrated Learning in Marketing | MKT125W | 12 | |
132 | |||
3rd YEAR | |||
| Marketing III or International Marketing III | MRK316E or IBM316E | MRK326E or IBM326E | 24 |
| Sales Management III or International Finance III | SMN316E or IFN316E | SMN326E or IFN326E | 24 |
| Integrated Marketing Communication | IMC316C | IMC326C | 24 |
| Marketing Research | MRE316C | MRE326C | 24 |
| Work Integrated Learning in Marketing | MKT216W | MKT226W | 24 |
120 | |||
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