SYMBOLISM OF THE OUR
LOGO
The
Molecule:
The
molecule symbolises technology, innovation, the
future and beyond. It expresses the unification
of collective knowledge and celebrates
diversity – reflecting the deepening of
democracy for all CUT stakeholders.
Suspended,
it has the freedom to choose its own path,
create new paradigms, anticipate the future,
and challenge the status quo.
As the
central building block of the physical world,
it expresses the energy of creation.
This
energy, contained within the symbol, is the
driving force that is typical of our conviction
of humanity, dedication, community, free
thinking, and clarity in vision.
The
Shield:
The shield is
our sense of stability, credibility and
sustainability – our strength as one. It is
our foundation to
leap
forward into the future
and beyond.
The
Colours:
Red is the
colour of courage – the energy with which
we grasp every task or challenge. It
signifies our region of origin.
Yellow
gives us light to see into the future, and the
joy we feel as we embrace it.
Blue brings
life to all that we imagine; calm and clarity
to all that we hear; vision in all that we
strive to do, and sincerity in all that we
believe.
These
are the ingredients driving us in THINKING
BEYOND.