Qualification & Code
ECP DIPLOMA: MARKETING (EXTENDED CURRICULUM)

EXCDMR

Campus

Duration of Programme

Enrolment Option(s)

SAQA Credits

NQF Level

Admission Requirements

Selection and/ or interview

Bloemfontein and Welkom

4 years

Semester 1

396

6

National Senior Certificate or equivalent qualification

Selection

Additional Admission requirements

Students, with an M-score of 21-26, applicants who intend to apply to be admitted to ECP: Dip: Marketing programme, will have to write a selection test and pass English with 50%, and either Mathematics with a minimum of 30% or Mathematical Literacy with a minimum of 40%. The students with the highest score of not less than 65% average in the selection test will be admitted into the ECP programme.

 

Subjects 1st semester 2nd semester Credits
ECP modulesYear 1
Academic Literacy and Communication Studies

LCS5011

LCS5012

12

Digital Literacy

DL142C

6

Mathematics for Business

MFB142C

6

Orientation to Marketing Principles

OMP141C

OMP142C

24

Year 2: 1ST year  (Mainstream)
Marketing I

MRK151C

MRK152C

24

Personal Selling

PSE151C

PSE152C

24

Business Management 1

BMI151C

BMI152C

24

Economics I

ECO151C

ECO152C

24

Year 3: 2ND year  (Mainstream)
Marketing 2 or

International Marketing 2

MRK215E

IBM215E

MRK225E

IBM225E

24

Consumer Behaviour 2 or

International Business Management 2

CBE215E

IBM215E

CBE225E

IBM225E

24

Quantitative Techniques 2 or

QTE215C

QTE225C

24

Accounting for Marketers 1

RKB5C

RKB125C

24

Mercantile Law

HRG116E

HRG126E

24

Work Integrated Learning in Marketing (EXL12ZB)

EXL225P

12

Year 4: 3RD year  (Mainstream)
Marketing 3 or

International Marketing 3

MRK316E

IBM316E

MRK326E

IBM326E

24

Sales Management 3 or

International Finance 3

SMN316E

IFN316E

SMN326E

IFN326E

24

Integrated Marketing Communication

IMC316C

IMC326C

24

Marketing Research (MRK30BB)

MRE316C

MRE326C

24

Work Integrated Learning in Marketing (EXL12ZB)

EXL316P

EXL326P

24

For more information contact: Department of Business Management

Updated: 4 May 2016

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